It began with Ellie
I launched the CurlyEllie Original Collection almost 6 years ago, driven by my desire to create a range of natural hair products to manage my daughter Ellie’s curly hair, without irritating her skin and scalp.
Many adults using the CurlyEllie collection required more intensive nourishment and protection due to an active outdoor lifestyle, straighteners and hot irons, frequent styling and many scalp irritations.
So, I decided to focus on developing a very bespoke collection
